Writing assist : System level AI UX
Developed a text assistant with artificial intelligence to make Galaxy device writing more efficient and increase user productivity by 40% through in-house usability testing. Developed a single UI framework to offer intuitive usability and integrated system-level artificial intelligence to provide cross-device integration effortlessly.
Samsung Electronics
Role
Product & System designer
Participants
Teams of 2 designers
Duration
2024.03 - 2025.01
Writing Assist is an integral aspect of Galaxy AI, built as a cross-app system for smart writing assistance. This allows users to write effectively and with assurance across multiple Galaxy apps, also empowering third-party contexts through popups and drag interactions.
Problem : Causing inconsistent UX and lack of feature awareness. Previously, functions were scattered across the internet, notes, and keyboards, causing user confusion. We reduced this by consolidating these features into a unified writing assist. My team and I focused on finding ways to integrate them, ensuring the assist can be used wherever there is text, easily.
Solution : Developed Writing Assist to bring clarity support across Galaxy apps. With updated UX, we delivered a seamless and intuitive writing flow that works consistently across all text inputs—even in third-party environments via text drag and contextual popups.
I focuesed
delivering a consistent and cohesive reading and writing experience across devices—even within third-party environments.
1 Before One UI 7.0, text-based AI features were scattered across different apps with inconsistent entry points. We unified them into a single, intuitive access point: by selecting text and tapping the Galaxy AI “four-star” icon, users open the Writing Assist sheet—without disruptive modals or full-page transitions. From there, users can choose from three clearly categorized functions within the same context.
2 The Writing menu panel was also redesigned as part of the Galaxy AI Integration project. We transitioned from a fragmented layout to the One UI 7.0 intelligence interface, introducing a more structured, categorized menu. Even with additional functions added, the new layout enhances clarity and discoverability.
3 Once processing is complete, users can explore alternative results by swiping horizontally, eliminating the need to reinitiate the action. They can also tap the back button to reprocess the same sentence with a different function—all within a single, consistent sheet, avoiding any navigation away from the original context.
When generating new text using the Composer feature, the layout mirrors the results screen for consistency. Since it involves user input, we positioned the Generate button and key options at the bottom. The button becomes active only after the user types a prompt—guiding their workflow naturally and preventing empty submissions.
4 To support multi-device usage, Writing Assist was also optimized for larger screens. Instead of occupying the entire display, it appears as a movable floating sheet from the trigger point, minimizing obstruction and enabling simultaneous background content viewing—particularly useful for tablet and foldable experiences.
Outcomes
Screen depth reduced by 50% 40% faster writing Compatible with 3P
Through streamlined flows Based on internal QA & accuracy checks Including Chrome and any text-supported interfaces